TikTok Shop Late Dispatch Rate (LDR) appeal
LDR over 10% triggers enforcement: listings get de-ranked, fewer impressions, possible suspension. The good news: carrier-exception appeals are documented in the policy and frequently accepted.
What this violation means
Your shop crossed the 10% Late Dispatch threshold in a rolling 7-day window. TikTok throttles visibility until LDR drops below 4%.
Policy reference: Fulfillment Performance Policy, Carrier Exception Clause
Evidence checklist
- Carrier service-disruption notice for the affected dates (USPS/FedEx/UPS public alerts)
- Label-purchase receipts showing on-time tendering to the carrier
- Tracking history showing "Awaiting Carrier Pickup" for the late orders
- New fulfillment SOP committing to tighter SLAs
Tone tips that win
- You can't appeal the LDR number directly — appeal individual late orders under the carrier-exception clause
- Cite TikTok's Fulfillment Performance Policy force-majeure clause
- Acknowledge the metric, contextualize the spike, commit to improvement
If the first appeal fails
If denied, request human review by TikTok Shop's fulfillment ops team with a public disaster declaration (FEMA, NWS) covering the dates.
Related reading
- TikTok Shop Late Dispatch Rate (LDR) — how it works and how to recover
LDR over 10% means visibility throttling and eventual suspension. Here is the math, the carrier-exception loophole, and the appeal that gets your metric reset.